I can separate my business life into 2 parts. The time before MASS and the time after. Since then, I will never look back and I honestly can't believe we survived before then. Outside of reality is where many of us business owners try and live. We think that everyone should like us, no problems should ever arise, and that just because we opened our doors they should be flooded with customers ready with a credit card in hand. Marty is my favorite mentor because he is real. He doesn't sugar coat it but that's because he wants us to succeed. And that starts with how we think. I owe Mr. Fort and the MASS program a ton of gratitude as we continue to expand to multiple locations with thriving staff and happier customers.

When I started with MASS, I was teaching 22 students in my living room. By following MASS principals and with Marty’s guidance, we grew to over 300 students (and continue to grow!) Marty is not just a coach - he is also a music school owner, so he truly knows the challenges we are facing on a daily basis. Beyond that, he truly cares about helping each school and business owner succeed. I have found his advice to be sound, and if I follow it, enjoy my greatest successes. There are so many benefits to being a MASS member, including networking with other successful studio owners and being able to follow along and implement what has been successful elsewhere. With MASS you aren’t alone! Being a member of the MASS program is the single most important investment I can make in having a successful business.

I can confidently say that joining MASS was one of the best decisions I've ever made. When we opened our doors in 2018, we had virtually no students and only a single room. Today, we serve over 500 students with a team of 35+ dedicated teachers in a commercial building with 13 rooms—and that growth is no accident. MASS gave us the exact blueprint we needed to grow and every tool we've implemented has added real value to our school. We're now pushing toward our next milestone: 600 students! With Marty Fort and the MASS team in our corner, we have no doubt we'll get there.

Most importantly, I want to thank Marty and the MASS team for the lifestyle they've helped me create—not just for the business, but for myself and my growing family. The systems, support, and mindset I've gained have truly been life-changing.

Being in MASS has completely transformed the way I think about business. Marty is my no-nonsense trusted mentor. He's able to tell me where the bridge is out, so to speak, and I trust him and heed his advice. His guidance has helped me focus on the right things, approach problems strategically, and manage the emotional side of working with musicians (and myself!). Because of MASS, I now have a office staff running the school Monday through Friday, over 20 teachers, and nearing 400 students enrolled, and the best part is my business is profitable. I feel more at ease, my days are more relaxed, and I have time to work on projects I truly enjoy and which grow the business. Without MASS, I would have been stumbling in the dark, making countless mistakes. I couldn't have done this without Marty. I'm excited about the future and growing even more!

I have been a member of MASS since 2020- and I joined just in time! Under the leadership and guidance of Marty Fort we not only survived the pandemic, we thrived. Marty has guided me through real estate choices, studio changes, employee challenges and the balance of being a new mom and a business owner- you don't really get maternity leave but you can set up your business and operations in a way that allow you to live life and work on your business, not in it. Marty is a great coach, not afraid to tell it to you straight, but everything he does he does because he wants to see his students succeed. When I started MASS I had 127 students, I now have thousands and it has been with his support and guidance every step. If you want to find a good teacher, look at the success of their students- MASS is filled with successful music school owners all due to the guidance of Marty Fort!

The drive is on. Before Music Academy Success, I was working full-time hours for part-time results. We had about 50 students and were juggling everything ourselves. Fast forward two years with MASS, and our business has tripled—150 students and growing steadily. After applying what we learned, we now consistently enroll about 10 new students per month. We’re on track to hit 200 students by the end of this year.

MASS gave us the roadmap to go from hobbyist hustle to legitimate, full-time business ownership. We’ve grown from 2 teachers to 12, one small room to six teaching spaces, and from a shoestring income to managing a $200K+ budget with confidence. It’s hard to overstate the impact this program has had. From marketing and systems to mindset and leadership, MASS showed me dozens of things I didn’t even know I didn’t know. If you're willing to learn and take action, this system flat-out works. Thank you, Marty. MASS changed everything for us—and this is just the beginning.

I’m most likely considered a newbie when it comes to being in the MASS program but I’ve learned so much in the past 12 months and still slowly implementing Marty’s systems. I have been able to cut back to teaching just 3 days a week so I have more time to manage the studio and focus on growth for all my other teachers! I’m on track to cutting down to 2 days a week by next spring! This is a huge win for me as I love the managing & creative marketing side of running my studio but not having the pressure of teaching 30+ students! I’ve cut down to 14!

We are on track to have our biggest numbers yet this fall and this program has been eye opening and so helpful in all aspects of running & building a studio. We are literally still at the beginning but I see much success ahead thanks to Marty & his team!

I've been with Marty Fort and Music Academy Success (MASS) since January 2014. At the time we joined the MASS program our store was in crisis. We had a large national music retailer move in next door, lessons were flat, and I didn't have the experience or the belief in myself that I could keep our doors open. Marty's coaching and the MASS systems have made it possible for us to grow every single year, win numerous awards and become the industry leader in our area. Last month we had the best month in our company's 40 year history and it's in no small part because of what we've been able to implement by following Marty's principles. He's a stellar first class leader and coach.

With all the noise and "mentors" that are out there, Marty Fort is the real deal. Applying only a fraction of what he guides music school owners to do will surely change your music school business for the better. I have tried to work with several companies and music school owners before finding MASS and no one had more solid advice, consistent investment in his own students, and continuous learning offered like Marty's program. He has helped many studio owners grow to numbers they never though possible, step by step, breaking down growth in manageable ways. We look forward to growing our school using the tools he has laid out for us.

Since becoming a MASS member Marty and his wonderful team have helped me survive, and fix, many issues. He has helped me implement systems of operation, given great advice, and been a great inspiration in this crazy business.

I dropped to a low of 12 students going into the pandemic. But, Marty’s program got us back on track, helped us build a solid system, and we hit a high of 150 students just 3 years later.

As someone with zero business training, Marty’s program taught me everything I needed to make our studio a success!

Marty Fort's strategies and ideas have helped me double my income since I ve started with him. It s fun but it s business school, teaching how to think like the Big Dogs! I hear his heart when talking about this music school business, he wants you to be success! Thanks Marty!

I don't know where I'd be without Marty Fort and his business advice. Definitely not succeeding! Prior to joining MASS, I was just throwing darts in the dark, hoping something would stick. Now I consistently bring in students every month and our music school has been on an upward trajectory since I joined. I have answers to all of my business questions and know that what I'm doing and how I'm leading my business is effective and actually works. I can't say enough good things about MASS. I wish I had known about it when I first started my business. It would have saved me from a lot of trial and error, wasted time, money, and worrying! I now feel so rock solid in my business and owe it to Marty. Googling answers just doesn't cut it. No one out there talks about the stuff Marty does and how to get results fast, and a lot of times, for free. He practices what he preaches and knows what business is about!

Marty Fort and MASS are wonderful, genuine people who care and full of great ideas and encouragement. I appreciate all of Marty's wisdom and Alexis' kindness. I love the Ladder System idea and look forward to putting it into place.

We've been with MASS since 2017, and have not looked back! We started in 2017 with 4 students, and as of today (end of 2021) we are sitting at almost 550 students, and growth is still steady. We'd recommend MASS to anyone looking to grow their teaching business, as well as offer a better product to their students!

I first joined MASS over 12 years ago. I had a school with just under 200 students. Between my wife and I we were teaching most of the students ourselves and were burning out. We were ok from September to June but borrowing money just to survive the summer drops! Fast forward to today. We reached 1100 students and haven't had to borrow money for many years now. We have both stopped teaching and run the business from our home and enjoy a lifestyle we never thought possible. To say that Marty Fort and MASS changed our lives would be a huge understatement. Thank you Marty and the MASS team. We have learned so much from you. I can't even imagine what our lives would have been like if we hadn't found you. Thank you from the bottom of our hearts!

I've been a proud member of Music Academy Success (MASS) since 2012, when my studio had just 176 students. I still remember receiving that first big box of materials—so much valuable information, and just one weekly call. It was overwhelming at first, but once I slowed down and committed to implementing just one new thing each month, my studio started to grow steadily.

MASS has evolved right alongside us, always staying one step ahead—whether it's new technology, marketing verbiage, innovative class ideas, or teacher management systems. The resources are endless, and the support is unmatched. Now with many calls, monthly newsletters, Zoom Meetings, and a very active Facebook group, the inspiration and support is never-ending!

Over the past 13+ years, I've continued to generate fresh ideas, build excellent connections, gain trusted business contacts, wrote a book and most recently—opened my third location and purchased a commercial building! I credit so much of this success to MASS and the guidance of Marty Fort.

This program has truly transformed my business, and I look forward to many more years of growth and achievement with MASS by my side.

MASS changed my life. At the age of 27 I find myself not only with two successful businesses thanks to mass and Marty fort, I find myself living my dream life and lifestyle that I thought I wouldn't have until I was in my late 40s. The Music Academy Success system took my schools from zero to 950 in 3 years. This is thanks to the blue books and all the knowledge in them, the private group where you can constantly get support, the training calls, the newsletters and of course the amazing in-person conferences that get you pumped up and ready to keep going. I'm excited for what is to come in the continuous support. Whether it's a global pandemic, an economy turning, I have always maintained positive numbers thanks to the cutting edge marketing and sales training that MASS offers. As Marty says, let's get students and keep students!

After having a successful (in the client's home) business for 20 years, I opened our first location and thought I knew everything to do. It wasn't long before we realized running a studio location was so much different and we needed help! Thankfully, we found Marty Fort and MASS. We grew from 50 students with a fledgling location, to now two locations and more than 1200 students and growing. Not only is Marty an excellent, trusted source of information and guidance from a long time multi-studio owner, the MASS community is an amazing source of friendship and encouragement from other studio owners in the trenches too. Couldn't be more grateful for Marty and his team and couldn't imagine being with any other coaching group!

Marty and his team put on a masterclass on how to run a high end conference. The Music Academy Success conference event team was warm and every detail was perfect. The learning format fully engaged and drove open interaction and deep learning. I came away completely energized by the experience.

When I decided to retire from studio business coaching to focus 100% of my effort on my online registration software, I made an announcement that shocked more than a few people. I recommended my long-time competitor Marty Fort as the new coach they should use. There are a bunch of people running around claiming to have the answers to help your business.

Some don't even actually run studios anymore. Marty is the guy who has the real experience, wisdom and ethics to really help you reach your goals. If you are on the fence about getting involved with a coaching program, rest assured you are making the right choice with Marty.

I used to stress about Summer student drops and having to worry about constant reschedules. I also had no idea how to get more students outside of just word-of-mouth. But now, with MASS, that's all a distant memory!

My experience with MASS has been amazing! Our school has consistently grown and we have enrolled 200+ new students just this year alone, in 2021! Being in the MASS program has been the best thing I could have done to improve our music school.

This program has literally saved me YEARS of trial-and-error trying to figure out how to correctly manage and organize many of the daily issues in our business and the marketing knowledge I have gained is second to none! I personally can't thank Marty enough for his wisdom, guidance, and motivation to help our school become the absolute best that it can be!

In any and every industry there is never a shortage of advisors, teachers, coaches, and consultants but there is almost always a shortage of trustworthy ones. One litmus test is depth of relevant experience, another is current successful experience, and another is proof that they can replicate their success for a significant number of others in their field. Marty Fort qualifies on all three counts. Marty is a smart guy and a top info marketer to the music school industry.

The Music Academy Success conference was one of the best-run conferences I've ever seen. Marty and the leadership team truly thought of everything. The group is clearly driven and enthusiastic about marketing and growth. If you have a music school and you're looking to grow, working with Music Academy Success is a decision you will be VERY happy with.

We can’t say thank you enough to Marty, his amazing staff, and of course the MASSTERS. Because of you, we have been able to take our father’s legacy to new levels. From 250 to 700 in under 3 years with MASS our journey is just getting started. We are truly blessed to be a part of this incredible MASS family!

Marty is the smartest, most innovative coaching, leader, and entrepreneur I've ever had the honor of working with. His ideas have yielded me hundreds of thousands of new revenue yearly. It is critical that you take every chance you can to work with Marty whether it be his seminars or coaching. I continue to work with him and am thankful for his unending insights and support.

We had the biggest revenue in 10 years of MFAA operations during the slowest summer month for our industry. Words cannot express how extremely grateful we are to be part of the MASS Program. I couldn’t fit in one page all the improvements that MASS has made not only for my school but also for me as a person. Marty is a business genius, and I wish I had a coach like him 10 years ago.

I know it’s a cliche but there’s really no other way to say it: MASS has motivated, guided, inspired, and supported my journey to make my dream come true. When I started teaching neighbors and friends, I was 13 years old. I continued to teach for the next 30 years, always thinking in the back of my mind - is this it? Someday I’d like to have my own music school with lots of students and teachers.

If you have the dream to own your own music school - a successful music school - MASS is the only way to do it. You will make friends, colleagues, peers and feel supported, heard, and encouraged every step of the way. MASS changed my life, my 5 children’s lives, and the lives of every single student and teacher at The Kitchener Academy of Music. I’ve never been so grateful to anyone as I am to Marty Fort and MASS.

We have only been with MASS for a short time, but have already experienced a tremendous amount of growth, and I've seen improved efficiency in our studios. I have been impressed from the beginning with the straight-forward approach that Marty gives in his calls. It also can't go without saying how helpful Alexis is. She responds to every question without hesitation, and she is very detailed in her delivery of answering questions. Overall, I have been pleased and impressed with my involvement with MASS.

Before I joined MASS, I felt stuck. My school of music had experienced modest growth. I was in charge of the office, marketing and managing teachers yet not seeing the results I wanted. I was working myself to death. In 2016 when I joining MASS, we had 280 students. Here we are, 5 years later and we have over 700 students, two office staff, a new 4,000 sq ft building and we are considering a second location. MASSive growth comes from being part of the MASS program! Thanks, Marty Fort for helping me reach my dream!

I started as a reluctant Mass member - was a gold member for a year without really doing much with it. After all, I’d had my studio since 2005. Could this Marty guy really know more than me? Well...in 2016 we grossed 86K. 2017 (only going full MASS in September of that year) saw an increase to 127K. Closed the books on 2018 grossing 281K!

As many say, MASS works! Its methods, and maybe even more importantly, its people are what helped me have this killer year. Forever grateful!

Marty Fort and his Music Academy Success community and tools have helped hundreds of schools and academy's like yours improve their marketing and advertising efforts. Marty is an avid student of direct response, he's an owner of an academy that makes him uniquely qualified to help you transform your business.

In today's marketplace there are many charlatans who study a course and make big promises to improve your business, even before they have business success. Marty knows how to run a business and he knows how to market. If you're looking for SPEED to improve your music academy, you'll be in good hands with Marty and his team.

In every Industry and niche business there is ONE person who emerges as the "go-to" for expertise. Marty Fort is that person in the Music School Industry. What he has accomplished at his own school is extraordinary and is a model of success for every other school in the world.

MASS gives you the tools and techniques along with proven concepts and strategies that cover every aspect of operating and marketing a successful music studio. Our enrollment has increased by 175% and our income has increased over 300% in the first year of MASS. Joining the MASS team is the best business decision I have ever made. Marty’s personal attention and guidance are first class! Thank you, Marty!

This is the first summer ever that I am not freaking out because of summer dropouts! For every student taking a break, I am quickly replacing them with students I have gained through MASS style marketing. And boy does it feel good!

Our enrollment when we started with MASS was under 300. Since then we have more than doubled that to over 600 and our way to solid 700. Marty and his team are fantastic at helping both small and large music schools grow quickly, if that's what you want. We have met so many wonderful, " like-minded " people at the yearly conferences. The principles and ideas we have learnt over the years are invaluable. So thank you Marty and the MASS system for keeping us motivated, informed and staying ahead the curve.

I joined MASS in 2014 for my private guitar teaching business, and it brought success in building my private studio to numbers that had eluded me for years. The influence of MASS inspired me to go further and start my own music school, hiring teachers covering numerous instruments, the Westlake Music Academy. We opened with 44 students from my previous business, and today we are sitting at 397. That's an increase of 350 in enrollment in just 2 and a half-years. This kind of massive growth would have been impossible without MASS. I have learned so much from MASS, there simply isn't enough space to go over it in a review. Suffice it to say, it is easily the best investment I have ever made.

I am excited to announce Fall River Arts Academy has set a record for our largest enrollment month yet! December’s numbers are in! 40 enrollments, 16 drops, that’s a gain of 24. When Andrea was at the office staff conference just over a month ago we had 197 active students, right now we’re at 244. Thanks to the direction and motivation you all have given me I now have the ability to do some MASS kicking. 300 here we come!

We started with MASS back in 2015 with 380 students. Taking into consideration all the ups and downs for almost two years of uncertainty during the Pandemic, we are at 530 students today and counting. For the months of September, October and November we signed 172 students. MASS not only helped us to get through this challenging time but built us stronger and more resilient to whatever comes. Thank you, Marty and your incredible team.

Studio space is full on Monday through Thursdays. In March of 2018 when I joined MASS we had 90 students, now, 15 months later we have 196. We have no place to expand here as far as studios go. We plan to accelerate our growth this year with more experience at retention and marketing!

I highly recommend Marty Fort as a speaker and panelist! Marty served as a speaker on the “Entrepreneurial Artists” panel at the South Carolina Arts Commission’s Artist as Entrepreneur Institute. He was at once knowledgeable, realistic and remarkably encouraging. Marty has a clear grasp of the processes and values that have led to his professional success. His willingness to share his experience in a friendly, supportive manner has been incredibly valuable to our students!

Marty’s presentation to the undergraduates was excellent! In his talk, he exposes the underlying mechanics of what’s needed to build a successful career in music. Once one has the requisite technical and artistic skills, knowledge of the extra-musical framework that allows a career to develop can offer a dimension to music study that is often neglected. Students who ignore this put their future in peril!

I am so thrilled with my purchase of MASS for my private piano business, LV Music Academy in New York City. In just the first few days, I have gotten more helpful information and practical tips than I have from any other music business program I have ever taken.

I have gotten so many fresh creative ideas for student retention and growing my clients. I cannot thank you enough and am so looking forward to continuing to learn through MASS and to continue to see all of the many benefits it has for my students and my business.

Well, I had my doubts, but you have given me information that I can use that I wasn’t getting elsewhere or finding on my own. It really only takes one good idea that you can implement to pay for the cost of the program and I found several things that I could put in place right off the bat.

We weathered the covid19 storm thanks to Marty Fort and MASS. We added musical ladder system this year and everyone loves it. Despite occasional set backs we have gone from 12 students when we started with MASS (5 yrs ago) to 270 this year, from 5 teachers to fifteen, from 5 studio rooms to 9. I'm so grateful for marty's mentorship. Our goal is to blow past 300 students this spring. Thanks MASS!

I am SO HAPPY to announce that as of Thursday my Academy hit 100 students! I’ve got my recitals booked, all events in place, interviews, and new teachers hired and on stand by. I just got a personal assistant to help me, my school is going to be featured on Philadelphia Fox News this coming Monday (students' performance and short interview), AND I just booked a hotel and airfare for the MASS Conference! I did it - I beat my temporary weakness and getting stronger with each little step forward! thanks for reading it!

One of the universal problems in the private music teaching business is year-round student retention – this especially frustrated us every Summer! Up until this year, every summer we would always shy away from marketing and just expect a huge loss.

This year after following Marty’s approach and detailed lesson plans for running a successful “year-round” school of music, our summer gross profit increased by $31,675.87 – up 14.8% from last June-August. Whether you have a large school with hundreds of students or are an independent teacher – these methods work and have been invaluable to us. Thanks, Marty!

I wanted to share some success that we’ve been having at Santa Teresa Academy of Music and Dance with Facebook. Facebook has always delivered for us on the dance end of things, but our frustration had always been getting new music students. We’d discussed this with Marty on our Diamond calls and he was kind enough to go into our Facebook Ad Manager and create a new, customized audience!

Since then, we’ve started to see better results: 18 music students from Facebook this year. Facebook works, and when it works well, it’s a pond that's hard to beat. Thanks, Marty!

I’m going over my January 2019 numbers and I am ecstatic! We enrolled 77 students and only lost 21. Definitely, a record for TFAA on both enroll and withdrawals for January. We were hoping to crack 500 students, but we actually reached 550. I had to triple check the numbers as I couldn’t believe my eyes.

If I had to attribute to one thing, I would say it is me, staying focused on the goals, focused on the big picture, and taking action to make it happen. I definitely have the stuff to work and improve upon. I just want to keep growing and stay on top in my area. Thank you MASS for giving me the tools to succeed. And thank you to all of you for helping me to see “Yes It is possible to achieve MASSIVE growth”!

I have seen some amazing numbers from MASS members over the years. Sometimes it has been intimidating but always more inspiring. I wanted to share my numbers as well for all to see. We averaged 34K per month in 2018 breaking 400K for the year! Up to 105K over 2016. Thanks, MASS family for all the support.

24 New Students! Beat 2017 February numbers and Feb- ruary isn’t over. Adding additional hours to surpass our current student count (and Academy capacity) of 241.

By adding additional weekend hours our new capacity goal is 300. 300 students here we come! Small numbers to many MASS Owners, however, we only have 4 rooms. Looking for new location so we can join the 500+ MASS Club this year!